The Anxiety Run
In Sweden 1 in 4 people is drabbed by mental illness during their lifetime. To show how physical activity can be a good medicin against mental illness, the international organisation Fountain House arrange THE ANXIETY RUN -- the worlds shortest street race. Stockholmers run up a 209 meter long hill together, whilst screaming out their agony. The race takes place on March 23 in Stockholm, Sweden.
Agency: Peacock, Stockholm
Art Director: Lova Bratt
Copywriter: Kristin Bergem
PRODUCTION COMPANY: Dmitri
DoP/Director: Jörgen Brennicke, Sylvie
Assistant: Hrafn Steiner
Actress: Sara Eriksson Bohlin
Groomer/Mask: Linda Sundqvist
Production/Agent: Fredrika Palmstierna
Editing: Olof Gudmundson
Client: Björn Asplund, Fountain House Stockholm
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